Top 5 Best Free SEO tools That Every SEO’s Must Use

In last few years SEO has changed a lot, after many Google algorithm updates process of SEO has turn to quality content, SEO is all about improving your ranking and business too. So here in this blog I would like to describe about some great tools that will reduce your hard work.

You must be thinking that I am talking about Google webmaster, Analytics and Adwords tool? No I am talking about the tools that can help you give some important data of your competitor site and help you give a proper keywords and things that you need to change on the website.

So here are the tools.

• Screaming Frog
  
  
  Screaming frog is really wonderful tool that will give you all your website data like image alt tags, Title Meta details, List of Url’s, now with screaming frog you can link your Google analytics account in there and can view all your data at one place. Using the latest version SEO Spider 4.0 you can do a lot of things.

• Uber Suggest
  
  
  Most of the SEO when it comes to find keywords we open the Google Adwords tool and search keywords and take the keywords that have some good volume. Here I would like to suggest one best tool that is going to help you in that process by suggesting you more keywords that Adwords is not suggesting. Check out the website UberSuggest to know more on it.

• Yoast SEO
  
  
  I think most of the wordpress users must be aware with Yoast SEO plugin, this tool Is very good for wordpress website. You can easily change title meta, update robots file, great xml sitemap creation method will reduce your efforts. This is an integrated plugin that takes care of multiple SEO aspects of WordPress blog. Using this one can add meta-values, do social SEO and .htaccess, and optimize indexing.

• Open Link Profile
  
  
  This is the tool from where you can get most out of your competitors data, all you have to do is just put the URL and see the list of backlinks, and other important details of your competitors. OpenLinkProfiler.org is a powerful tool that enables analysis and download of freshest backlinks. The key features include link disinfection, finding top linked pages, and Linkage. Besides this, there are new link alerts, list of countries that link to a domain, and LIS distribution information.

• Inbound Marketing Tool – Moz
  
  
  Moz is one of the best tool for gathering data, moz will let you do the twitter analysis, backlinks analysis, local citation of the business, it is also provides a browser toolbar to give you quick insights in to Key SEO Features when you are browsing the web.

If  you are in the search of professional SEO who can use such tools and get the best result for Your website SEO, than you are at the right place, Commerce Pundit expert SEO team will cater you the bestSEO service at best price.

Why your Website must be Mobile Friendly?

As we see the growth of eCommerce industry in last few years is very quick. And the good thing is most of people are accessing the web from mobiles, smartphone, and tablet. So if you are running eCommerce business than your website must be friendly with all devices otherwise you will lose your business.

There are many big eCommerce site yet not mobile friendly, I think as per the Google recent update on 21 April 2015, you website must be mobile friendly or else your site would not be perform well in SERP (mobile).People wants to access the web and services very quickly with advancement in technology.

Quick rise in Mobile Users

As per recent research, above 45% of the people who have a mobile phone use it for going online, and half of them will go online at least once every day. And most of the people prefer to put orders from mobile and this is the big opportunity for businesses to offers great deal for mobile users.

Increased demand of Smartphone Users

These days almost everyone is having smartphone as it is affordable over the last few years. Smartphone is very excellent for browsing quickly, so one thing is for sure that your website must be friendly with smartphones and tablets.

SEO Benefit:

Having mobile friendly website will also helps in SEO, you site will be rank higher in mobile search engine result page.

Don’t stay behind in competition: 

People love to browse web while travelling, Generally when people browsing web from PCs they would like to check that sites from mobile as well and when they found that those site are not mobile compatible than they will switch to another website that provide same service or product and this way you might lose your potential business.

Other Important Factor that you must consider

•  There are more than 4 billion mobile phones in use globally.
•  1.07 of these are smart phones.
•  51% of local searches are carried out on mobile devices.
• 85% of mobile Internet users are using their devices while watching TV.
• A third of Facebook’s 710 million users are using Facebook on Mobile.
• Half of twitter’s 175 million users are using Twitter on Mobile.

Don’t Just follow, Make your Own Way

In the recent research result shows that only 2% to 8% of websites have been specifically designed with mobile users in mind. That mean most of your competitors don’t have mobile friendly website, so it’s a big opportunity for you to step ahead and be the leader. Check your Google Analytics and collect data how many visitors you got from mobile and know your mobile users customers.

I think the way you like your eCommerce website in Magento the second step is to think about make your site mobile friendly to grow your business in coming years.

 image credit goes to -1.

Step By Step Guide to Fix Mobile Usability Issue

Are you receiving messages in your Google Webmaster Tools inbox as below? If so, you’re not alone many of us has the same message in GWT. Google is sending large scale notification by email in GWT. Making your website mobile friendly mean your site will have a good chance to rank on top in mobile search. And the way mobile and tablet are being used we must not ignore it. So if you want to target your mobile user audience your website must be mobile friendly.

If you are able to find the design concern that is causing the blunder and fix it, then the problem should be determined the next time Google crawls your site.

First Know the Issue

In Google webmaster tool you can easily check the issue that Google identified along with graphs that show usability aspect. You will see issues like viewpoint, small fonts, and flash content, close links to each other. Clickhere to see the examples of solution error wise.

The Second Place to Visit

Another thing you must check is the page speed insights load tool. If your site is not quickly loading in mobile then visitors will no longer available to wait. The good thing of tool is that it will show you the exact data what slowing down your website and then you can fix it, click here to use that tool.

Instruct Yourself about mobile friendly Design

Now you got the error pages so next step would be to fix the errors, make a proper plan to fix issues. Google offers a wonderful resource to easily fix the errors not only for mobile usability errors, but for other webmaster errors Google provides links to fix it.

Fix Issue and test it

Now you know the issue, start by altering your web pages to improve the usability as much as you can. After each issue fixing test page with the google page speed insights tool to verify that how your score is increasing. Every small update will make you score better and help to increase the visibility in the mobile search consequences.

Once you fix issues your mobile search volume will start rising, the more user will be comfortable to use your site in different device the more better for you site to perform better in search engine.

If you are not able to find and fix the issue causing the error, then you can ask us and provide specific URLs of the pages receiving this error. Doing so will enable us to investigate this matter closely. Commerce Pundit is a leading ecommercedevelopment company that provides complete web development and marketing solution.

How Much Magento Store Development with SEO Cost?

We all have a fixed budget for our home renovation projects. We don’t like to cross that budget and get the best deal in the price decided. Well, if you want to stick to the budget and get the best deal, you need some time to decide how would you go about with the project and what all you need. Similarly, the cost of creating a SEO friendly Magento eCommerce store depends on how you plan to allocate your budget.

Planning

You need to plan a few things ahead of getting your site developed. Like how would the online store benefit you? Do you require a team to manage your store? Are you looking for primary income or an extra income? What’s your experience? Which software do you require?

Budget

You need to plan this very nicely as the overall look and feel of your site depends on the budget. The sites have different features depending on the price you pay for the same. What features do you want to integrate like Design and Development, Additional Functionality, Customization and Upgrades, Security, Maintenance and Enhancements?

Functionality

Magento has a number of features that make sure you have good reasons to use them, like if you have a small business that offers the right products and the growth happens quickly. So it becomes easy to redevelop your store in Magento if you haven’t begun with it and if your business plan doesn’t go smooth, the cost can be reduced considerably.

Interfacing

Magento offers powerful thirds party integration such as accounting software, CRM, warehouse management system and other ERP systems so if you do not have an existing Magento connector and are planning to interface with a third party system, custom development will require a Magento specialist with good experience which adds to the cost.

Magento-SEO

Similar to design and development you need to focus at On-pageSEO tactics as well at the time of development of the project. Many Magento designers are able to help you in this matter but it’s always recommended to hire a professional / expert for your search engine friendly website development who knows in and out of every factors. So do consult Magento SEO service provider before you fix your all over budget or include Magento SEO into your development process at the time of calculating budget.

Bing Needs To Take Up Opportunity to Increase PR Than Google

Google needs to have a PR (personal relationship not Page rank) strategy. We could rather call it Webmaster Relations. In absence of any other strong competitor Google has not done good job communicating directly with webmasters and even shopping feed support. Google needs to have a fixed proportion set to the number of contents every search has. Here’s where Bing has taken care. Bing has paid very good attention to their communication strategy and the mission and the message about the company is communicated well over the Internet.

Google needs to learn this from Bing. Some years back webmasters had no way to communicated with Google, i.e. they never got data from Google directly.  With the discovery of the webmaster tools, this is taken care of. 

Matt Cutts (Google’s appointed spokesperson), provides cryptic feedback that we then must analyse and decipher on GoogleWebmasters YouTube channel. Google has a content marketing challenge that’s born out of their organizational structure. Their content is considerably slanted toward what webmasters are doing wrong, rather than praising them for what they’re doing right. The algorithm needs to have more of a balanced view. 

Googlers are so well trained to stick to the company line and not give too much away that they must be stress-tested internally on a regular basis. Google is trying to figuring out ways to reward good sites, but the results on the search engine are yet to be seen. 

Bing has a positive PR. Their PR strategy is much better balanced in terms of how they communicate with webmasters and the language used is softer and positively oriented.  Bing Webmaster Tools gives webmasters more data than Google Webmaster Tools does.  Google is loved because it gives great tools and drives the majority of our traffic while Bing has a good communication strategy. However, Bing could do with a little big size.